Curriculum Guides
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2013-2014

Business Management Technology (2420)

A.A.B. - Associate of Applied Business

Major: Marketing & Sales Tech - Retl (252003AAB)

Summit College

Year 1

Fall
2020:121 English3
2030:161 Math for Modern Technology4
2520:101 Essentials of Marketing Tech3
2420:270 Business Software Applications4
7600:105 Introductn to Public Speaking3
Min Credit Total 17
Spring
2420:263 Prof Communctn & Presentations3
2420:104 Introd to Busin Global Environ3
2520:203 Principles of Advertising3
2040:240 Human Relations3
2520:212 Principles of Sales3
2040:247 Survey of Basic Economics3
Min Credit Total 18
Summer
Min Credit Total 0

Year 2

Fall
2020:224 Writing for Advertising4
2040:256 Diversity in American Society2
2520:221 Advertising Campaign3
2520:206 Retail Promotion & Advertising3
2520:254 Sales Management Technology3
Min Credit Total 15
Spring
2420:211 Basic Accounting I3
2420:280 Essentials of Business Law3
2520:202 Retailing Fundamentals3
2520:204 Services Marketing3
2520:240 Marketing Internship3
Elective:Any1
Min Credit Total 16
Summer
Min Credit Total 0

Year 3

Fall
Min Credit Total 0
Spring
Min Credit Total 0
Summer
Min Credit Total 0

Year 4

Fall
Min Credit Total 0
Spring
Min Credit Total 0
Summer
Min Credit Total 0
Degree Distribution Requirements
This curriculum guide is a recommended plan of study. Students with questions about degree requirements should contact an academic advisor.
Students must pass department placement test, complete bridge courses, or gain permission from program director. Required Bridge Courses: 2440:105 Intro to Computer & Applications Software and 2420:140 Keyboarding.
2020:222 Technical Report Writing may be substituted for 2420:263 Professional Communications & Presentations.
3250:200 Principles of Microeconomics may be substituted for 2040:247 Survey of Basic Economics.
The following credit hour requirements apply to this degree: 66 minimum total credits; 16 credits in residence; the final 16 credits must be taken from The University of Akron.

Guide Updated: 03-25-2013