Communication

Communication Fundamentals

Communication is the process of conveying information. In today's world, there are a variety of mediums to do just that, including radio, television, publications, the Internet and social media.

Six bachelor of arts degrees are available to prepare you for careers in the areas of:

• Organizational Communication - training and development, human resources, personnel, customer service, sales and all levels of management
• Interpersonal and Public Communication - counseling, social services, human relations, politics, law, business, industrial communication or teaching
• Media Production - media production,  post production or broadcast/cable management
• News (journalism) - print, broadcast and new media
• Public Relations - corporations, small businesses, nonprofit organizations, media, government agencies, and in fields such as sports and entertainment, education, health-care and finance
• Radio and Television - broadcast radio and television stations, advertising agencies, advertising rep firms

Our Faculty

• are innovative and interactive
• use multimedia technology to enhance classroom learning

Akron Advantage

Hands-on Experience

The School of Communication offers an array of hands-on learning experiences: 

• media production labs
• desktop publishing facilities
• a television production studio
• post-production suites and multimedia classrooms
• WZIP-FM, student-run radio station serving Northeast Ohio
• Z-TV student-run television station

Real-world Experience

Through the School of Communication's Internship Program, students can work during a semester or a summer in a variety of areas, including:

• public relations
• organizational communication
• news
• radio and television
• new media
• media production
• media copywriting
• event planning
• sports marketing
• promotional publications
• training methods

Recent placements include: 

• Walt Disney World
• Akron Beacon Journal
• Cleveland Plain Dealer
• 97.5 WONE-FM Radio
• 98.1 WKDD-FM Radio
• Salvation Army
• West Side Leader
• Akron Zoo
• YWCA
• Akron, Boys and Girls Club of Akron
• The University of Akron's Department of Institutional Marketing

Communication Student Organizations

Interact with other communication students and professionals in the field through organizations such as: 

• Public Relations Student Society of America
• WZIP-FM
• Tel-Buch (student yearbook)
• The Buchtelite (student newspaper)
• The Association for Women in Communications

Curriculum Guide

• Mass Media - Communication: News — B.A
• Business and Organizational Communication: PR — B.A.
• Business and Organizational Communication: Org — B.A.
• Interpersonal and Public Communication — B.A.
• Mass Media - Radio/TV — B.A.
• Mass Media - Media Production — B.A.

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