Established through a gift from Ronald and Diane Fisher in 1992, the Ronald R. and Diane C. Fisher Institute for Professional Selling has enabled The University of Akron to establish one of only 13 certified, professional sales programs in the world. Through seminars, outreach programs, applied research, and a variety of other activities, the Fisher Institute is shaping the next generation of sales professionals as well as promoting professional sales as a lifetime career choice.
We work with many good companies who benefit from being Executive Advisory Board Members for the Institute. Namely, they provide mentorship to our current students, help reshape the sales curriculum so that it is current, and actively hire our outstanding graduates.
We also can fulfill sales training and consulting needs needed to develop sustainable improvements in sales performance that will directly impact your company’s top and bottom line. Our programs are based on the latest in sales performance research and learning methodology and offer hands-on real-world applications that deliver lasting results. Our one-of-a-kind Professional Sales Laboratory allows both our students and your sales team to learn by doing and to receive the immediate feedback from peers and trained sales assessors that is so critical to effective learning.
Read more about Brittany's success and her training at the Fisher Institute for Professional Selling.
The Fisher Institute for Professional Selling has had many accomplishments over the last few years including:
In addition to part-time faculty, most of whom are full-time sales professionals in diverse industries, the Fisher Institute has three full-time faculty devoted to sales and sales management.
For a complete listing of news items, visit our News Archive.
"The Fisher Institute helped in preparing me for the reality of my sales career. Classes like Negotiations and Professional Selling not only educated me for my future in sales, they also made me aware of the world around me and how to better react to it to get the best results." Jill Gorian
"The Fisher Institute helped in preparing me for the reality of my sales career. Classes like Negotiations and Professional Selling not only educated me for my future in sales, they also made me aware of the world around me and how to better react to it to get the best results."