Melissa Davis ’07 credits UA’s advanced vehicle technology competition (AVTC) team with teaching her skills that she has been able to use in her marketing career.
A marketing management major, Davis earned her bachelor’s degree, along with a minor in entrepreneurship, in 2007.
Dr. Douglas Hausknecht, associate professor of marketing, was the advisor who guided Davis to join the Challenge X team.
“Missy came to see me to discuss ideas for her Honors Project. I saw car stickers on her notebook and took a stab at what she might find interesting,” he says.
“It was a real world experience,” Davis notes. “A lot can be taught through a classroom setting, but actually performing the tasks enforces the things you learn. I was able to have a much broader experience that allowed me to have a jump on the rest straight out of school.”
Davis is currently an assistant commercial manager at Kauffman Tire.
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