About the Taylor Institute - The Gary Taylor Story

The Gary Taylor Story :: Our Mission

The Taylor Institute was established in 2004 through the vision and generous support of UA alumni, Gary L. Taylor, founder and chairman of InfoCision Management Corporation, and his wife, Karen. Mr. Taylor graduated from The University of Akron in 1975 with a bachelor’s degree in business. He served as a graduate research assistant in the marketing department while earning his MBA from the university in 1977. Gary put his keen business insight to work in 1982 when he established InfoCision Management Corporation in the foyer of his home. Under his leadership, InfoCision has become one of the fastest growing companies in the nation. It is the third largest privately held teleservices company in the U.S., and raises more funds for non-profit organizations over the phone than any other company. Mr. Taylor founded the Taylor Institute to elevate direct marketing as a profession and to provide students with pragmatic educational experiences. As he states: “When I was in school it was very important to me that there be real-life applications to what I learned. In the institute, we expand on that and take it to a higher level with real-life marketing applications, not just theories.