The Life and Times of Ray C. Bliss
William L. Hershey, John C. Green
Pages: 224; Size: 6 x 9
Series: Bliss Institute
Ray Bliss was a masterful behind-the-scenes force in the Republican Party for more than three decades at the local, state, and national levels. Recognized as a master of the “nuts and bolts” of practical politics, Bliss was among the first to use polling and television in campaigns. When Bliss took over as national chairman in 1965, the GOP was on life support after Barry Goldwater’s landslide defeat in the 1964 presidential election. Bliss rebuilt the party through hard work, innovation, a keen eye for detail, and uncanny political instincts. His shrewd ability to unite liberal, moderate, and conservative Republicans helped put Richard M. Nixon in the White House in 1968.
This thorough biography chronicles Bliss’s career from campus political czar at the University of Akron, to a master of Republican politics at the local, state, and national levels.