The BBA - Business Data Analytics is an interdisciplinary major that prepares students to answer important questions that arise in organizational decision-making that can be informed by economics and analyzed using data. Core competencies include critical thinking skills, data acquisition skills, data analysis techniques, the application of economic theory to analyze economic data, communication skills, and proficiency in the use of data analytic computer software used in the workplace.
Students gain experience in applying economic theory in a wide variety of settings and round out that training with data analytic coursework from other disciplines within the College of Business Administration and elsewhere. After completing the program, students can expect job opportunities as analysts in a wide variety of fields, including general business; banking; financial services; federal, state and local government; consulting; and not-for-profit organizations.
In addition to completing all required courses for their major a student must also maintain certain cumulative GPAs to graduate:
Resources are available to help you learn more about the school and major, determine class schedules, requirements, and progress toward you degree.
Before you apply to The University of Akron, contact our Undergraduate Recruiter to answer your questions. Current UA students who want to be admitted to a major should be sure to visit an undergraduate Academic Adviser.
Graduation Planning Summary (GPS). The GPS is a document that lists course titles and additional, supplemental information for you as a Human Resources Management student. When you are admitted to the CBA, you will review the GPS with your adviser, and use it in conjunction with the Degree Progress Report (DPR) (see below). Download your Business Data Analytics GPS.
Once you are admitted to The University of Akron, you’ll use the Degree Progress Report (DPR), which is an online tool you can use to view data regarding course requirements. DPR outlines your degree requirements, marks completed courses, and shows your remaining coursework.
Market Demand for Economics Data Analysts
Students also can gain practical, professional experience through the CBA’s paid and for-credit internship and cooperative education programs.
University general education requirements and CBA Core classes are offered each semester, including over the summer. Please note that the number of sections available is often less during the summer semester.
Courses for your major are offered both fall and spring, although every course is not offered every semester.
Curriculum HighlightsEconomics Coursework (30 credits)
Learn more about CBA Economics students, careers, organizations that have recently hired CBA graduates, and much more on the Economics Department page.
Once you are a student, The University of Akron and the College of Business offer tutoring services for additional help in many subjects.
The College of Business Administration is associated with many student organizations through which you can expand your classroom learning and enhance your leadership, organizational and interpersonal skills. Within these organizations you will meet students from diverse backgrounds and will have opportunities to interact with business professionals, participate in competitions and organize community service projects. Students are encouraged to actively participate in the organization(s) of their choice.