In addition to completing all required courses for their major a student must also maintain certain cumulative GPAs to graduate:
Resources are available to help you learn more about the school and major, determine class schedules, requirements, and progress toward you degree.
Before you apply to The University of Akron, contact our Undergraduate Recruiter to answer your questions. Current UA students who want to be admitted to a major should be sure to visit an undergraduate Academic Adviser.
Graduation Planning Summary (GPS). The GPS is a document that lists course titles and additional, supplemental information for you as an Integrated Marketing Communication student. When you are admitted to the CBA, you will review the GPS with your adviser, and use it in conjunction with the Degree Progress Report (DPR) (see below). Download your Integrated Marketing Communication GPS.
Once you are admitted to The University of Akron, you’ll use the Degree Progress Report (DPR), which is an online tool you can use to view data regarding course requirements. DPR outlines your degree requirements, marks completed courses, and shows your remaining coursework.
Learning experiences in this program are enhanced by the state-of-the-art classrooms and laboratories in the Taylor Institute for Direct Marketing and the Suarez Applied Marketing Research Laboratories. Through a variety of hands-on experiences, students learn not only what to do, but also how to do it.
University general education requirements and CBA Core classes are offered each semester, including over the summer. Please note that the number of sections available is often less during the summer semester.
Courses for your major are offered both fall and spring, although every course is not offered every semester. The one fall-only class is Media strategy and the one spring-only class is Digital IMC.
The Information Systems major is part of the Management Department. Learn about CBA information systems management students, careers, organizations that have recently hired CBA graduates, and much more on the Marketing Department page.
Once you are a student, The University of Akron and the College of Business offer tutoring services for additional help in many subjects.
The College of Business Administration is associated with many student organizations through which you can expand your classroom learning and enhance your leadership, organizational and interpersonal skills. Within these organizations you will meet students from diverse backgrounds and will have opportunities to interact with business professionals, participate in competitions and organize community service projects. Students are encouraged to actively participate in the organization(s) of their choice.