Taco Bell makes our Ronald McDonald a star!03/28/2014
Taco Bell makes our Ronald McDonald a star!
Across America on March 27, Taco Bell launched a very tongue-in-cheek, name-dropping television advertising campaign to herald the debut of its first-ever breakfast menu. And, wouldn’t you know, there’s a very familiar face among all the real-life Ronald McDonalds seen sampling the menu.
UA’s own Ronald "Ron" McDonald, who retired in 2012 as director of leadership development and special projects, is among all those Ronalds seen eating and sharing their positive reviews. Of course, what makes it all so fun is that they share a name with the red-haired mascot of another fast-food chain known for its breakfast menu.
His 15 minutes of fame started with a telephone call from a casting agency a few weeks ago, says McDonald, a '74 UA alumnus who joined his alma mater in 1979. After several interviews, including one with the director, he headed to Los Angeles for filming.
“We all had to sign a confidentiality agreement,” says McDonald. “They worked with six Ronald McDonalds each day, and I was ‘Ronald Akron.’ It was a phenomenal experience being on set. I can’t look at a commercial the same way, now that I’ve seen how they’re made. I know the camera angles and where the sound guy is standing."
“I’d never met anyone who had my name before, so I really enjoyed talking to the other Ronalds and sharing our related experiences with the name.”
The best part of the whole experience?
“It just happened out of thin air — it’s all been fun,” says McDonald. “And yes, we got paid. And every time my commercial airs, I earn residuals.”ALSO SEE
- Taco Bell ad a 'fun' experience for Ronald McDonald - Canton Repository
- Behind the Sences of Taco Bell's Ronald McDonald ad - USA TODAY
In this issue
Submit UA-themed baking/decorating pics
'Tis the season for family, decorations and Zippy cookies!
Alumna makes a difference in the life of a UA student
Stewart became a Roo Crew mentor to help influence students. With no children of her own, she says she truly enjoys being around college students and wants to be a supportive adult figure for them.
Ken Taylor invests in UA business students, is named Honorary Alumnus
A generous gift from Kenneth E. Taylor, president of Ohio CAT, means University of Akron business students are one step closer to a more dynamic and rewarding learning experience.
$1 million prize awarded to UA and Northeast Ohio partners
Competing against 57 other cities across the nation, the Akron metropolitan area has won the top prize in the Talent Dividend competition, producing an impressive 20 percent increase in college degree holders between 2009 and 2013, the largest increase among the competing regions.
Inaugural dean for health college appointed
Dr. David Gordon says he will strive to develop top health professionals who know how to work in integrated teams to achieve the triple aims of health care: Excellent care, best improved health status and the most affordable cost.
Also seeAkron home Alumni news Zips on Walkabout
The University of Akron Alumni Association The Roo Crew
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