Sport Analytics

The Bachelor of Science in Sport Analytics will provide students with a unique foundation in math, statistics, computer programming, and business to compete for and attain analytics-focused jobs across the sport industry. Students will develop quantitative, critical thinking, and decision-making skills, along with mastery of core sport and business administration principles. Additionally, students will have the opportunity to customize their program of study and to gain hands-on industry experience through internships and a capstone consulting project in preparation for a career as a sport analyst.

Akron Advantage


A Sport Analytics degree from the University of Akron College of Business can be expected to open up doors for students. Here are a few possible career paths you can choose to go into as a sport analytics major:

  • Research and Data Analytics Specialist
  • Sport Analyst
  • Sport Information Manager
  • Database Marketing and Analytics Coordinator
  • Statistician


With the global sport market projected to grow by more than 50% over the next five years, and with professional and college sports continuing to expand their investment in analytics, demand for sport data analysts continues to grow. According ZipRecruiter, the national average salary for jobs in sports analytics is approximately $93,092 per year.

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For More Information:

Sport Analytics home

Contact: Dr. Erin Makarius

Career Opportunities


Research shows that employers are using internships to find qualified full time employees.  Hence, they are becoming a near mandatory means for students to make the transition from academics to business.  The strong ties between the regional business community and the University of Akron give our students a wide array of internship choices.  Our in-house internship placement program simplifies the process and improves outcomes.  Marketing students rate their internships among their best experiences in the program.

Career Services

Career Services is located in Student Union 211, with another office in College of Arts and Sciences Building 126. Career Services provides career coaching and programming, and develops valuable relationships with employers and campus partners to provide students with many opportunities for experiential learning and career development.