UNIVERSITY COMMUNICATIONS & MARKETING
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Students’ pathway to a scholarship is focus of powerful ad
With rich visuals and an emotive storyline, a recent commercial is drawing hundreds of thousands of views online and on television.
In it, LeBron James describes the partnership between the University and the LeBron James Family Foundation that will give students in the foundation’s Wheels for Education and Akron I PROMISE Network a pathway to a scholarship to UA.
“For me to be a part of The University of Akron is big for me,” LeBron says in the spot, “because I truly believe in what they are building.”
They’re back! ‘Finish in Time’ guys urge students to save $$ by taking more hours
Willy Kollman, director of alumni relations, and Chris Stimler of Admissions reprised their roles as overbearing TV pitchmen for their third video encouraging students to “Finish in Time.”
The duo have a fresh pitch this time: The recent extension of the tuition plateau. (Students now can take up to 18 hours for the price of 12. It had been 16 hours for the price of 12.)
They do not disappoint. See for yourself at www.uakron.edu/finish.
The “Finish in Time” appeal is prominent on reminder emails sent to students hours before they can schedule their classes for spring.
President's State of the University Address widely covered
Coverage of President Scott Scarborough’s State of the University Address included all four local TV stations, radio including 1590-AM WAKR, 90.3-FM WCPN and 89.7-FM WKSU, and newspapers including The Plain Dealer and Crain’s Cleveland Business. The address led to a front-page, above-the-fold feature in the Akron Beacon Journal.
Covering all things Akron, from 'UA to Z'
Lawrence J. Burns, vice president for advancement (left), and Willy Kollman, associate director of alumni and government relations, interview leaders from campus and the city every Saturday at 10 a.m. on 1590 WAKR-AM. Don't miss it!
Smoothing out move-in day
We redesigned move-in site to help resident students and their parents as the students prepared to move in. The site includes lists (what to bring), advice (what to do once you’re in) and videos (sample below) that capture the energy of the day.
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University Communications and Marketing
Administrative Services Building (see on map)
185 E. Mill St.
Akron, Ohio 44325-0604
Chief Communications & Marketing Officer/Associate Vice President